Faaya is a custom clothing online platform which gives you the freedom to design and customise your clothing changing the smallest details possible in any garment. And though we will do our own collections; we are largely driven to deliver and customise the designs you provide.
Our clothing is made in India in our own factories and in local factories that produce some of the leading brands at retail. We do not stock any sizes; each order is special to us and hand-crafted by the many tailors and artisans we work with. You can customize your measurements and style preferences as well as put your personal label on the website.
We at the heart of this are trying to make clothing a part of expression; you are what you constantly wear.
Faaya is a platform for products that are made from traditional techniques, skills and hand-based processes as against the assembly line factory processes that give you with multiple pieces of the same product. Neither does the product remain unique to you nor do you stay unique to the brand.
We link craft based rural producers and local tailors to modern urban markets, thereby creating a base for skilled, sustainable rural employment, and preserving India's traditional handicrafts and textile heritage in the process.